Patient ROI Calculator
Estimate how much revenue your practice could gain by investing in patient acquisition marketing. Adjust your practice details to see projected growth, recommended budgets, and expected ROI.
New here? Try the guided version.
Four quick questions and we'll show your projected ROI - no sliders, no number-crunching.
Your Practice Details
Most dental practices: 20–60
Industry default for Dental: $3,000. Update to match your practice.
Don't know your LTV? Build it from visit types.
New-patient visits usually cost more (intake, exam, imaging). Follow-ups, cleanings, or other services happen many times across a patient's lifetime. Add a row for each offering.
Total monthly spend across all channels - ads, SEO, content, agency fees. Set to $0 if you're starting from scratch.
What you pay in marketing for one new patient. CPA = marketing spend ÷ new patients. Pre-filled with industry benchmarks for dental; adjust to match your market.
Pre-filled from industry benchmarks. Edit to match your market.
Your Growth Projection
12-Month Pipeline Value
$
Lifetime revenue from 12 monthly cohorts of net-new patients, not year-one cash.
Monthly New Patients
ROI:
Strong InvestmentRecommended Monthly Budget Range
$1,250 - $2,500/mo
Cost per Patient Acquisition
$375 per new patient
Industry benchmark for Dental
| Metric | Amount |
|---|---|
| Your Current Spend | $0/mo |
| Recommended Range | $1,250 - $2,500/mo |
| Industry Average | $1,875/mo |
You're leaving an estimated $180,000 in annual revenue on the table
Projections are estimates based on industry benchmarks and the inputs provided. Actual results may vary based on market conditions, competition, and execution quality.
Personalized Growth Strategy
LockedGet a custom 200-word growth memo by AI - channel mix recommendations, the top 3 tactics for your practice type and budget, and the milestones to hit in your first quarter.
Enter your email below. We'll send the full memo with your personalized recommendations.
Want Help Executing Your Growth Plan?
Our team turns these projections into a concrete acquisition campaign - channel mix, ad creative, and tracking, all tuned for your practice.
Book a Free Consultation